Peloton Cellars is located in the sunny, laid-back town of Avila Beach. You can taste their award-winning wines in a relaxed, beach town setting.
Peloton Cellars® is the creation of four friends from “back-in-the-day”. It is their mission to create quality wines that are a pleasure to drink any night of the week and enjoy with any meal. All of the wines are crafted from the lush, fertile soil of the Paso Robles wine region of California’s Central Coast. From the well-balanced Cabernet to the crisp, refreshing Sauvignon Blanc, they pour (figuratively, of course) their love, knowledge and experience for making great wine into every bottle.
As for the name, the word “peloton” is French for “group”, but more specifically refers to the dynamic, main pack of riders in a cycling race. The owners love for wine rivals their passion for riding bikes, with their wine embodying the color and spirit of cycling.
They sell wine by the bottle and the glass as well as apparel & other wine-related merchandise.